Our history has always been centred around innovation. The first WalkMan. The PlayStation. Blu-Ray discs. And now we’ve created another product to add to the list - the 4K Ultra Short Throw Projector.
By fusing the most advanced technology with experimental interior design, we’ve challenged all existing notions of how a home projector should both look and operate.
We achieved this by studying the development of the traditional projector and then approaching it ourselves from an entirely new perspective. Without any restraints or rules to adhere to, we were able to create something beautiful, practical and entirely unique - something that is easier and more enjoyable to use than everything that came before it.
The first thing that strikes you when you see this projector is that it looks nothing like a projector at all. It’s no secret that the most common place to watch TV and films is in the living room, and so we wanted to create something that also doubled up as a beautiful piece of home furniture - minimalist and inconspicuous, but with incredible power hidden inside.
The lavish use of aluminium on the front gives the unit a feeling of modern luxury while still being subtle enough to harmonise with any living space. Whereas TVs can take up lots of space and are obvious to the eye, this unit can lie against a wall unobtrusively, complimenting the aesthetics of any room as if it has been a part of the furniture for years.
The unit itself is comprised of five different components that seamlessly bind together - two storage cabinets on the outside, two speakers and then the larger middle unit housing the projector itself, which is unique for two reasons:
- The conventional lamps common amongst so many projectors have been replaced with Blue Laser Diodes. These are longer-lasting and don’t need replacing like lamps do and they automatically optimise the image contrast in accordance with what’s on-screen, so the perfect image is always guaranteed.
- The Ultra Short Throw Lens technology means that the unit is designed to project onto the wall that it’s placed next to, as opposed to being positioned high up on the other side of the room. This saves space and avoids any unwanted peripheral light or shadows when someone walks in front of the picture.
This technology means that the screen size can be easily adjusted to fit walls of any size, starting from 66-inches and expanding to 147-inches of crystal-clear 4K quality. You might not even notice the unit projecting: the top cover unit lifts open up at a narrow angle, and closes again when not in use to blend back into your living area.
By building a premium 4K projector, housed within minimalist and modern furniture and adopting a truly innovating approach to how our home entertainment systems should look, we’ve made it possible to enjoy the very best 4K picture in your home while saving space and giving your living space a new lease of life.
